There
is a new thinking on niches in the travel and tourism arena such as edu-tourism,
clustering and swapping packages.
In
edu-tourism, tourists learn about a place, its culture and history via homestay
or similar programs.
In
clustering, specific themes like sports tourism or wellness tourism can be
formed. For example, as Australians like
sports in summer they can visit Cebu for summer sports and Japan and Korea can
offer winter sports. Malaysia and Indonesia can focus on wellness and health
programs as these countries are best known for these.
More
details at this news site.
And
a sampler of what Cebu can offer, a video by pyroworksinc, the Cebu Annual
Sports Festival:
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